Jacqueline Cone has rejoined Salesforce as Senior Vice President, Global Field Marketing, returning to the company after more than 13 years of experience in field marketing, demand generation and executive engagement.
Cone joins Salesforce from Docusign, where she served as Vice President, Experiential Events & Global Field Marketing from January 2025 to August 2026. She led experiential and field marketing across flagship conferences, executive programs, account-based marketing, third-party events and regional field marketing. Her role also expanded to include serving as Interim Global Field Marketing Lead, coordinating activities across the Americas, EMEA, Latin America, and Asia-Pacific and Japan.
Before Docusign, Cone held several leadership roles at Salesforce. Most recently, she was Vice President, AMER Field Marketing from 2022 to 2024. She led a team of 68 marketers across field, account-based and regional marketing, focusing on enterprise and commercial segments. She also worked closely with sales leadership on pipeline creation, deal acceleration and executive engagement.
Her earlier Salesforce roles included Senior Director, Enterprise Demand Generation; Senior Director, Field Marketing & Executive Programs; Director, Field Marketing & Executive Programs; Senior Manager, Executive Programs; and Field Marketing Manager, Eastern Region.
These roles gave Cone experience across demand generation, executive programs, regional marketing and enterprise go-to-market initiatives.
Earlier in her career, Cone was Marketing Manager at LivePerson and held marketing roles at Infinity Info Systems, including Marketing Manager and Senior Marketing Associate. She began her professional career as PR Manager at Other Press.
Her return to Salesforce brings together deep company experience with broader leadership across global field, experiential and account-based marketing.
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