Firstsource Solutions has officially opened its Australia and New Zealand (ANZ) Headquarters in Melbourne, Victoria, along with a new AI Innovation Lab. This development supports the Victorian Government’s Economic Growth Statement, which emphasizes digital technology as a crucial factor for economic and job growth.
The Firstsource Solutions ANZ Headquarters will serve as a center for specialized, domain-focused service operations, including a delivery center and an AI Lab aimed at promoting responsible AI adoption and fostering industry innovation. This achievement reinforces Firstsource’s role as an UnBPOᵀᴹ company, leading a significant transition from traditional outsourcing to AI-driven transformation, digital talent development, and business innovation in the area.
Central to the AI Innovation Lab is Firstsource relAI, a collection of AI-powered platforms and solutions designed to assist businesses in optimizing operations, improving customer experiences, and achieving sustainable growth in a responsible and ethical way. The lab will engage in research across AI, engineering, robotics, and digital experimentation, collaborating closely with Victorian universities to develop AI talent and encourage industry partnerships.
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