In this role, Zaidi will lead the global people agenda across Customer Operations, aligning talent, capability, and culture with business strategy.
Zaidi will partner with senior leadership on organisation design, workforce planning, productivity, and large-scale transformation initiatives. His elevation reflects a strong track record of driving HR-led transformation across global markets.
Prior to this, he served as HR Director – Global Business Services at Unilever, where he led HR globally for multiple service lines covering a workforce of over 2,500 employees. His journey at Unilever spans more than 15 years, marked by consistent progression across global, regional, and country-level roles.
Earlier, Zaidi held positions such as HR Director – Uniops in Market (Technology, Data & Analytics and People Experience) and HR Director – Supply Chain for NAMET. In these roles, he led HR strategy across diverse geographies and complex business environments, driving transformation agendas, enabling organisational redesign, and strengthening people capabilities.
He also served as Global Employee Experience Lead, where he led initiatives to capture the Voice of the Employee globally and introduced frameworks such as the Experience Lab. His earlier experience includes leadership roles in HR services, talent development, and HR business partnering across Pakistan, Bangladesh, Sri Lanka, and global markets.
Before joining Unilever, Zaidi worked with MCB Bank Ltd. as Manager – HRMG, managing compensation, benefits, and performance management for a large workforce. He began his career with IAL Saatchi & Saatchi, building early experience in business and client engagement.
Zaidi holds an MBA in Human Resources from the Institute of Business Management, strengthening his expertise in HR strategy, transformation, and organisational development.
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