Dr. Reddy’s Laboratories has announced the appointment of Gayatri Prabhu as Head of Digital Marketing for Emerging Markets. In this role, she will lead innovative digital strategies to expand the company’s presence across emerging markets, reinforcing its commitment to digital transformation and customer-centric engagement.
Gayatri brings over 20 years of experience in digital transformation, omnichannel strategy, and marketing. She previously served as Head of Omnichannel & Digital Transformation at Sanofi, driving initiatives that strengthened customer engagement and accelerated digital adoption.
Earlier, she led the digital business at Mahindra Insurance Brokers Limited, building scalable platforms to drive digital-first growth in financial services. She also spent nearly nine years with SBI General Insurance in leadership roles, including Channel Head – Digital and AVP – Internet Portal Specialist, implementing strategies that enhanced customer reach and operational efficiency.
Gayatri experience also includes leadership positions at HDFC ERGO General Insurance as AVP – Marketing & eBusiness, and at ICICI Bank as Marketing Manager, where she contributed to early digital and retail initiatives.
Gayatri’s appointment highlights Dr. Reddy’s Laboratories’ focus on advancing digital capabilities to drive sustainable growth and strengthen patient and customer engagement across diverse regions.
Also read: Viksit Workforce for a Viksit Bharat
Do Follow: The Mainstream formerly known as CIO News LinkedIn Account | The Mainstream formerly known as CIO News Facebook | The Mainstream formerly known as CIO News Youtube | The Mainstream formerly known as CIO News Twitter |The Mainstream formerly known as CIO News Whatsapp Channel | The Mainstream formerly known as CIO News Instagram
About us:
The Mainstream formerly known as CIO News is a premier platform dedicated to delivering latest news, updates, and insights from the tech industry. With its strong foundation of intellectual property and thought leadership, the platform is well-positioned to stay ahead of the curve and lead conversations about how technology shapes our world. From its early days as CIO News to its rebranding as The Mainstream on November 28, 2024, it has been expanding its global reach, targeting key markets in the Middle East & Africa, ASEAN, the USA, and the UK. The Mainstream is a vision to put technology at the center of every conversation, inspiring professionals and organizations to embrace the future of tech.
