Piush brings deep expertise in customer strategy, digital transformation, and experience design. He has held leadership roles across reputed organisations, where he led customer-centric initiatives, enhanced digital capabilities, and improved end-to-end consumer journeys using data-driven insights and innovation.
In his new role, Piush will lead customer experience strategy across both online and offline channels. His focus will be on driving personalisation, ensuring service excellence, and building consistent brand engagement.
His mandate also includes strengthening customer loyalty, improving key touchpoints, and embedding a customer-first culture across the organisation.
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