Wishing Ms. Lona Therrien greater responsibilities and exciting challenges in this impressive new chapter!
In a move that signals a bold new era for Aware, the global leader in biometric authentication has welcomed renowned cybersecurity strategist Lona Therrien as its Chief Marketing Officer. With more than 15 years immersed in the world of cybersecurity, Therrien brings with her a rare blend of deep industry expertise and brand-building finesse.
Her reputation as a marketing powerhouse is well earned. At ExtraHop, recently acquired by leading private equity groups, Therrien led a brand transformation, elevated market visibility, and exceeded marketing-driven revenue targets. She has also held leadership roles at respected companies like Cybereason, Mimecast, RSA, and Symantec—helping shape high-performing marketing teams and crafting data-led go-to-market strategies that resonate across audiences.
Recognized among the Top 50 Women Chief Marketing Officers of 2024, her presence at Aware arrives as the company sharpens its focus on delivering secure, scalable, and science-driven biometric solutions to the modern digital world.
Ajay Amlani, CEO and President of Aware, shared his excitement: “We are thrilled to welcome Lona Therrien to Aware’s executive team. Her strategic mindset, deep understanding of the cybersecurity landscape, and ability to align marketing with business growth are exactly what we need to propel Aware through our next phase of expansion. Lona’s leadership will be instrumental to execute a customer-obsessed, science-forward approach as we continue to scale and meet the growing demand for robust and seamless biometric authentication.”
Therrien herself is energised by the opportunity: “Joining Aware at such a pivotal moment is an exciting opportunity. Marketing is at its best when it’s grounded in real customer needs—and Aware’s advanced biometric solutions are purpose-built to meet those needs. I’m honored to work alongside a team that shares my passion for turning insights into impactful programs that drive engagement, amplify our presence in the market, and align brand and demand strategies with the evolving priorities of our customers and partners.”
Her appointment follows the addition of other influential figures to Aware’s leadership, strengthening its mission to deliver fast, secure, and intelligent digital identity tools to users around the globe.
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