Salesforce and Adamas University partner to launch West Bengal’s first Salesforce Academia Centre of Excellence

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Adamas University and Salesforce establish West Bengal's 1st AI-focused Salesforce Academia Centre of Excellence. Credit: The Hans India
Adamas University and Salesforce establish West Bengal's 1st AI-focused Salesforce Academia Centre of Excellence. Credit: The Hans India

In a move to strengthen AI and digital skills among students, Adamas University (AU) has partnered with Salesforce, an Agentic AI CRM company, to establish West Bengal’s 1st Salesforce Academia Centre of Excellence.

The collaboration will provide students and faculty with hands-on access to Salesforce technologies, including Agentforce, Agentforce 360 Platform, Tableau, and Data 360. These technologies will be integrated into the university’s curriculum to help students gain practical experience in building AI-powered applications, developing enterprise workflows, creating analytics dashboards, and solving real-world business challenges.

Arundhati Bhattacharya, President, Salesforce, said: “The AI era will not be defined by technology alone, but by the quality of talent we build to harness it responsibly. As AI reshapes every industry, universities have an unprecedented opportunity to move beyond imparting knowledge to creating problem-solvers who can apply AI, data, and digital technologies to solve real-world business challenges.”

Prof. (Dr.) Samit Ray, Chancellor, Adamas University, said: “At Adamas University, our mission is to prepare students not just for today’s careers, but for the opportunities of tomorrow. Our collaboration with Salesforce through this Centre of Excellence reflects our commitment to bridging the gap between academia and industry.”

The new Centre of Excellence aims to equip learners with industry-relevant AI and digital technology skills while strengthening the connection between academic learning and real-world business applications.

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