Spam call complaints surge 128% in India despite AI and stricter rules

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Spam calls rise sharply as fraud tactics evolve across digital networks
Spam calls rise sharply as fraud tactics evolve across digital networks

Rising concerns over digital safety have come into focus as Telecom Regulatory Authority of India data shows a sharp and continuous increase in spam calls and unwanted communications across the country.

Over the last 3 years, spam-related complaints have surged by 128%, indicating that despite AI-based monitoring systems and tighter regulations, the issue continues to grow. The number of complaints stood at 1.362 million in 2023, increased to 1.938 million in 2024, and further jumped to 3.109 million in 2025. This steady rise highlights weaknesses in the digital communication ecosystem, even as India expands its online services and financial systems.

Experts point out that the growth of digital transactions has led to increased misuse of automated marketing tools and fraudulent calling methods. Robotic calls and auto-dialer systems are being widely used for large-scale promotions, resulting in more unsolicited calls and messages. These often include fake loan offers, credit card promotions, lottery scams, and fraudulent investment schemes. Reports suggest that over 60% of mobile users receive 2 to 3 spam calls or SMS daily, with some facing even higher volumes.

A major challenge is that many spam calls appear to come from normal mobile numbers, making them difficult to identify. As a result, users often unknowingly answer such calls and become targets of fraud.

Telecom operators and the government are currently using AI and machine learning systems to detect and block suspicious numbers in real time. On average, around 750 million spam calls and messages are being blocked daily through these systems.

Following stricter rules introduced after May 2025, enforcement has increased significantly. More than 227,000 mobile handsets have been blocked, and over 5.1 million actions have been taken. Thousands of SMS headers, templates, and WhatsApp accounts linked to spam activities have also been shut down.

To simplify reporting, users can file complaints via SMS or call on 1909 and register for the Do Not Disturb (DND) service. Under the updated rules, telecom operators must act within 7 days of receiving a complaint.

Meanwhile, the Ministry of Communications is strengthening monitoring systems to curb digital fraud. Experts warn that spam networks are evolving rapidly, and while technology is important, user awareness is equally critical. People are advised not to share bank details, OTPs, or personal information with unknown callers.

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