Marking her transition from Autodesk, where she led marketing for India and the SAARC region.
Minhas brings over 20 years of experience in marketing, with a strong background in enterprise technology and data-driven organisations. She specialises in brand strategy, demand generation, and integrated communications. Throughout her career, she has worked across global and India-focused roles, driving go-to-market strategies and enhancing customer engagement in competitive B2B environments.
During her tenure at Autodesk, Minhas led regional marketing efforts with a focus on strengthening the company’s presence in sectors such as architecture, engineering, construction, and manufacturing. Her role involved managing integrated campaigns, building partner ecosystems, and supporting business growth through digital initiatives.
Prior to Autodesk, Minhas held leadership roles at Teradata, where she contributed to shaping marketing strategy and expanding the company’s footprint in India. She has also developed strong expertise in account-based marketing and aligning brand messaging with business goals.
Earlier in her career, she worked with SAP Concur, further building her experience in enterprise-focused marketing.
Also read: Viksit Workforce for a Viksit Bharat
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