WhatsApp is testing a new feature on iOS that could make it easier for channel admins to grow their audience. The Meta-owned messaging app may soon allow admins to share channel invite links directly with their contacts, boosting engagement and reach. The feature is currently in the TestFlight beta programme and is available to select iPhone users.
Admins will reportedly be able to notify up to 64 contacts at once. The invitation message includes an action button, letting recipients preview the channel and follow it instantly. Beta testers can access the feature from the channel information page, where WhatsApp automatically generates the invite message for selected contacts.
To avoid spam detection, WhatsApp reportedly uses a temporary broadcast list, meaning only contacts who have saved the admin’s number will receive the message. This feature was previously introduced in the Android beta 2.26.1.8 update.
The iOS beta version for this rollout is 25.37.10.74, and WhatsApp plans to expand access to more devices over the coming days, according to reports from a messaging app tracker.
WhatsApp has also been adding other features recently, including ads in WhatsApp Status updates, new emojis in the reaction tray for quicker access, and updates to the Peripherals list in the Linked devices menu.
This new channel invitation feature gives admins a simpler way to connect with followers directly while improving visibility for their content within the app.
Also read: Viksit Workforce for a Viksit Bharat
Do Follow: The Mainstream formerly known as CIO News LinkedIn Account | The Mainstream formerly known as CIO News Facebook | The Mainstream formerly known as CIO News Youtube | The Mainstream formerly known as CIO News Twitter
About us:
The Mainstream is a premier platform delivering the latest updates and informed perspectives across the technology business and cyber landscape. Built on research-driven, thought leadership and original intellectual property, The Mainstream also curates summits & conferences that convene decision makers to explore how technology reshapes industries and leadership. With a growing presence in India and globally across the Middle East, Africa, ASEAN, the USA, the UK and Australia, The Mainstream carries a vision to bring the latest happenings and insights to 8.2 billion people and to place technology at the centre of conversation for leaders navigating the future.
