Wishing Mr. Sidharth Kedia greater responsibilities and exciting challenges in this impressive new chapter!
Mythik, the entertainment company founded by former Housing.com CEO Jason Kothari, has appointed Sidharth Kedia as Chief Operating Officer. In his new role, Kedia will oversee operations and strategic finance for the company.
Kedia brings extensive experience in media, entertainment, and gaming. He previously served as Head of Jio Games, Chief Strategy Officer at Viacom 18, and CEO of Nodwin, South Asia’s leading esports company. He also worked at the office of Reliance Chairman Mukesh Ambani, leading the Project Management Office for Jio’s telecom launch and managing the integration of Network 18 into Reliance Industries Limited.
Commenting on his appointment, Kedia said, “Jason’s ambitious vision for Mythik aligns with how I’ve always imagined our own mythological universe’s potential from both a creative and business standpoint. Since childhood, I’ve been captivated by these stories my grandparents told me and as a huge Marvel fan, I’ve often wondered why our superheroes never got the global spotlight they deserve. We plan to change that at Mythik.”
Mythik describes itself as a tech-first global entertainment company with a mission to bring Eastern mythology, history, and folktales to a worldwide audience for the first time. The company aims to create what it calls the ‘Disney from the East.’
After launching in April, Mythik raised $15 million in seed funding. Investors included a media group, BITKRAFT, VC Grid, Visceral Capital, Jason Kothari, and the family office of a famous Bollywood actor, among others.
With Kedia joining as COO, Mythik is looking to strengthen its operations and expand its creative vision globally. His expertise in gaming, media, and strategic leadership is expected to play a key role in scaling the company and achieving its goal of popularizing Eastern mythology and stories for audiences worldwide.
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