Amit Doshi, the former Chief Marketing Officer (CMO) at Britannia Industries, is set to take on an exciting and challenging role at PhonePe. His appointment comes at a pivotal moment, as the fintech giant prepares for its upcoming initial public offering (IPO).
With a strong background in marketing, Amit has previously worked with major brands like Lenovo and Perfetti Van Melle, where he played a key role in boosting brand visibility and sales. His expertise in marketing and brand-building is expected to contribute significantly to PhonePe’s growth strategy.
At Britannia Industries, Amit oversaw the marketing efforts for key product categories, including biscuits, crème wafers, and salty snacks. Now, in his new role at PhonePe, he will be responsible for driving the company’s expansion plans and leading impactful marketing initiatives to strengthen its brand presence.
Amit’s experience across various sectors positions him well to help PhonePe reach new heights as it continues to scale and innovate in the fintech space.
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