In his new role, Erum will continue to lead the company’s integrated marketing, brand, communications and customer engagement strategies as Ageas Federal Life Insurance advances its growth, innovation and customer-centric transformation journey.
With more than 2 decades of experience, Erum Kidwai has played a significant role in strengthening the company’s brand presence, driving impactful marketing campaigns and enhancing stakeholder engagement across multiple channels.
Over the years, he has contributed to improving brand visibility and supporting customer-focused initiatives that align with the company’s long-term business objectives.
The promotion reflects Ageas Federal Life Insurance’s focus on building a strong leadership pipeline while recognizing the contributions of experienced professionals who have helped shape the organization’s growth and market positioning.
With Kidwai’s elevation to CMO, the company further strengthens its leadership team as it continues to expand its presence in India’s competitive life insurance sector and deepen customer trust through innovation, engagement and brand excellence.
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