This move highlights the company’s focus on expanding its marketing data and analytics capabilities in Southeast Asia.
Before joining Kantar, Biswaroop C. served as Managing Director, Singapore at Toluna, where he led the Singapore business and strengthened his expertise in insights, analytics, and client growth. Prior to that, he spent over 6 years at MetrixLab, holding several senior roles including Managing Director, Singapore, Group Account Director, Senior Director, and Director. These roles reflect his strong experience in client leadership, commercial expansion, account development, and market growth within the research and analytics space.
Earlier in his career, he was associated with Kantar Millward Brown for more than 6 years. During this period, he held positions such as Director, Associate Director, Account Manager in Singapore, Account Manager in Nairobi – MB East Africa, and Senior Client Solutions Executive. This previous association adds significance to his new role, as he returns to the broader Kantar ecosystem with extensive regional and global experience.
He also worked with The Nielsen Company as Senior Client Solutions Executive, further strengthening his foundation in consumer insights, analytics, and client solutions.
Biswaroop C.’s career reflects a consistent progression across leading insights, analytics, and brand advisory firms. With experience spanning Kantar, Toluna, MetrixLab, Kantar Millward Brown, and The Nielsen Company, he brings a well-rounded and highly relevant commercial leadership profile to his new role.
Also read: Viksit Workforce for a Viksit Bharat
Do Follow: The Mainstream LinkedIn | The Mainstream Facebook | The Mainstream Youtube | The Mainstream Twitter
About us:
The Mainstream is a premier platform delivering the latest updates and informed perspectives across the technology business and cyber landscape. Built on research-driven, thought leadership and original intellectual property, The Mainstream also curates summits & conferences that convene decision makers to explore how technology reshapes industries and leadership. With a growing presence in India and globally across the Middle East, Africa, ASEAN, the USA, the UK and Australia, The Mainstream carries a vision to bring the latest happenings and insights to 8.2 billion people and to place technology at the centre of conversation for leaders navigating the future.
