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UiPath welcomes Arjun Laxminarasu as Head of Marketing for India and South East Asia

Arjun brings over 15 years of experience as a technology marketing leader, having led enterprise marketing initiatives for major cloud organizations across the Indian subcontinent. His expertise spans Account-Based Marketing, Digital Marketing, Integrated Marketing, Partner Marketing, Channel Strategy Development, and Sales & Alliance Management.

In his previous role at ServiceNow India, he led a high-performing marketing team responsible for end-to-end brand strategy, demand generation, and customer loyalty initiatives. He drove innovative ABM, C-Suite engagement programs, and industry-focused campaigns aligned with business objectives to enhance brand presence and impact.

Before ServiceNow, Arjun headed marketing initiatives at Qlik Technologies for India and the SAARC region. During his tenure, he supported industry leaders in advancing data-driven digital transformation strategies.

Earlier in his career, he led the Customer Intelligence team at Salesforce. In that role, he managed demand generation and campaign strategies, contributing to Salesforce’s expansion in the Indian market.

With extensive experience across enterprise technology and cloud ecosystems, Arjun now takes on the responsibility of shaping UiPath’s marketing strategy across India and South East Asia, supporting business growth and regional expansion.

Also read: Viksit Workforce for a Viksit Bharat

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