Wellopia, a kids-focused health and wellness startup, has raised over ₹8 crore in a seed funding round led by Fireside Ventures. The investment also saw participation from Sharrp Ventures, Antler India, and several angel investors including Arjun Purkayastha, Arjun Vaidya, Avnish Chhabria, Mohit Gupta, Siddhartha Nangia, and Swagat Saranagi.
Founded just six months ago, Wellopia is backed by ESCA Consumer Health and aims to offer 100 percent clean, natural, and science-based wellness products for children. The founders, Sanil Bhatia and Vishakha Paliwal, said the funds will help the company reach product-market fit. Wellopia is preparing to launch three products by the end of August across Amazon, Flipkart, and its own website.
Bhatia, who has previously worked with companies like Flipkart, Uber, and Udaan, shared that the idea for Wellopia came from a personal experience. “When our 3-year-old started getting regular colds and coughs, we were on the lookout for natural and efficient remedies. Our interactions with other parents of kids in the 2–12 years age revealed the massive white space in clean, natural and non-additive remedial products. That’s when we decided to build clean, effective and joyful wellness products for kids.” He also noted that the brand’s unique selling point lies in its easy-to-use and innovative dosage formats tailored for children.
Highlighting the scale of the market, Bhatia mentioned that there are 1.5 billion sickness instances annually among children aged 0 to 12 years, representing a ₹40,000 crore market growing at 12 percent CAGR.
Fireside Ventures’ Principal Prayag Mohanty said, “This is our 4th investment in a kids-focused brand. Kids as a segment is a huge opportunity. The idea of this seed funding is to lead Wellopia to product market fit with the help of early investors.”
Paliwal, who previously worked with Glenmark Pharmaceuticals and now heads marketing and product development at Wellopia, confirmed that the initial launch will be followed by expansion into quick commerce platforms and later into offline retail.
Also read: Viksit Workforce for a Viksit Bharat
Do Follow: The Mainstream formerly known as CIO News LinkedIn Account | The Mainstream formerly known as CIO News Facebook | The Mainstream formerly known as CIO News Youtube | The Mainstream formerly known as CIO News Twitter |The Mainstream formerly known as CIO News Whatsapp Channel | The Mainstream formerly known as CIO News Instagram
About us:
The Mainstream formerly known as CIO News is a premier platform dedicated to delivering latest news, updates, and insights from the tech industry. With its strong foundation of intellectual property and thought leadership, the platform is well-positioned to stay ahead of the curve and lead conversations about how technology shapes our world. From its early days as CIO News to its rebranding as The Mainstream on November 28, 2024, it has been expanding its global reach, targeting key markets in the Middle East & Africa, ASEAN, the USA, and the UK. The Mainstream is a vision to put technology at the center of every conversation, inspiring professionals and organizations to embrace the future of tech.
