As streaming platforms continue to evolve, new AI tools are making it easier for users to discover content tailored to their interests.
Spotify is expanding its beta Prompted Playlist feature to include podcasts, moving beyond music recommendations. Premium users in the US, Canada, and the UK can now create customised podcast playlists in English by simply typing prompts.
Users can enter requests like “Make a playlist of True Crime podcasts I would be interested in. Add highly rated series I might have missed, especially ones full of twists and turns.” The AI then generates a personalised playlist based on the input.
The feature also allows users to refresh playlists daily or weekly, helping them discover new content regularly. Each recommended episode comes with a short note explaining why it was selected.
According to Lizzy Hale from Spotify, the update is focused on helping users find shows they will enjoy more easily.
The move comes as podcast consumption continues to grow on the platform. Spotify reports that over 34 million podcasts are discovered every week, with more than 530,000 video podcasts available.
By expanding its AI-powered playlist feature, Spotify aims to improve content discovery and make it simpler for users to explore new creators and podcasts.
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