Royal Enfield has announced that it will pass on the complete benefit of the recent Goods and Services Tax reforms to its customers. The revised prices will be effective from 22 September 2025 and will apply across motorcycles, services, apparel and accessories.
The company confirmed that its iconic 350cc range will see a direct price reduction, making it more affordable for buyers. For models above 350cc, prices will also be revised in line with the new GST rates set by the council earlier this month.
B Govindarajan, Managing Director of Eicher Motors Ltd. and Chief Executive Officer of Royal Enfield, said, “The Government of India’s latest GST reform will not only make motorcycles under 350cc more accessible but will also excite the first-time buyers. Royal Enfield is delighted to announce that we are passing the full GST benefit of the price revision directly to our consumers.”
He further added that the decision is expected to drive further growth in the two-wheeler market. The 350cc segment has long been a cornerstone of Royal Enfield’s product line, and the updated pricing is expected to appeal to a wider group of riders.
With this move, Royal Enfield aims to strengthen its position in the market while expanding its community of motorcycle enthusiasts.
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