SoCheers, a leading digital-first creative agency, has welcomed Prashant Vyas as the new Head of People Growth & Culture. Based in the agency’s Mumbai office, Vyas brings over 15 years of experience in human resources to the role.
Vyas has an impressive career trajectory, having worked with prominent organizations such as The Minimalist, Famous Innovations, and the Wunderman Thompson Group. His extensive experience spans across brands like Contract Advertising, Hungama Digital Services, and Wunderman Thompson Corporate. He has also contributed to DDB Mudra (TracyLocke) and other well-regarded companies. At SoCheers, Vyas will be instrumental in shaping a people-first strategy alongside the Co-Founders. His main focus will be on empowering the Talent team, fostering a positive work culture, and supporting SoCheers’ rapid growth.
Mehul Gupta, Co-Founder & CEO of SoCheers, expressed excitement about the new appointment: “We are delighted to welcome Prashant to SoCheers as our new Head – People Growth & Culture. His appointment comes at an exciting time as we prepare to launch multiple new initiatives. With SoCheers’ continued growth, Prashant’s vision for talent development and creating a holistic work environment is perfectly aligned with our core values. We are confident he will play a vital role in shaping SoCheers’ future.”
On his appointment, Prashant Vyas shared, “I am excited to join the SoCheers team. I’ve always been impressed by the agency’s work, its dynamic culture, and its commitment to its people. I look forward to contributing to SoCheers’ ongoing success and working with the leadership team to develop HR strategies that align with the agency’s goals.”
Founded in 2013 by Mehul Gupta and Siddharth Devnani, SoCheers has established itself as a digital-first creative agency known for blending storytelling, technology, and innovation to deliver memorable brand experiences. With a team of over 250 talented individuals, SoCheers continues to set trends rather than follow them.
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