Office Beacon, a global leader in remote staffing and business process outsourcing (BPO), proudly announces the appointment of Julie Zwissler as Chief Marketing Officer. This pivotal leadership move marks a defining chapter in the company’s 24-year evolution from a trusted service provider to an internationally recognized brand poised for accelerated growth.
Julie brings over two decades of marketing leadership experience spanning globally respected brands such as Toyota, the NBA, CJ E&M, and Time Warner Cable SportsNet. Her career is distinguished by her ability to create strategic partnerships, deliver innovative marketing campaigns, and craft narratives that resonate across industries, particularly in sports, entertainment, tech, and media.
“We’ve spent 24 years building a strong operational foundation,” said Pranav Dalal, CEO and Founder of Office Beacon. “Now, it’s time to amplify that with a bold brand strategy. Julie brings the right mix of vision and execution to help Office Beacon step fully into that next level.”
Under Julie’s leadership, Office Beacon will revitalize its global brand strategy and expand its presence across new verticals. She will drive the development of strategic alliances, guide creative marketing campaigns, and position Office Beacon as a thought leader in the future of work, ensuring the company shows up with authority and relevance on the world stage.
“Our challenge and opportunity is to take a great service company and turn it into a world-class brand,” said Julie Zwissler, CMO of Office Beacon. “Together, we’ll create the kind of brand presence, partnerships, and positioning that unlock real momentum for the company and the businesses we serve.”
In addition to her new role, Julie serves on the Board of Directors for WISE Los Angeles, championing women in sports and events, and advises three innovative tech startups: Ordr, Offleash’d, and AdvisorCheck. Her marketing frameworks are widely adopted by executives and creatives seeking brand alignment and growth, and her thought leadership has been featured at prominent industry events and summits.
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