Force Motors Ltd has announced a strategic partnership with global tech company Zoho Corporation to digitally transform its nationwide dealer network. This move is a key step under Force Motors’ digital initiative, Project DigiForce, which aims to boost innovation, streamline productivity, and elevate customer satisfaction.
As part of the collaboration, Zoho will deploy its advanced Customer Relationship Management and Dealer Management System across Force Motors’ operations. The transformation will also include 12 AI-powered front office applications designed to enhance the performance and efficiency of dealerships across India and international markets.
In a company statement, Force Motors Managing Director Prasan Firodia said, “Through Project DigiForce and our partnership with Zoho, we are aiming for a significant transformation in the way we deliver customer experience. The technology solutions from Zoho will enhance the capabilities of our dealers and distribution partners in India as well as in global markets.”
He further added, “Our collaboration with Zoho, a global technology leader rooted in India, aligns perfectly with Force Motors’ commitment to promoting innovation and technology development in the country.”
The integrated cloud-based system will replace legacy infrastructure, introducing advanced tools to modernise marketing, sales, and service functions. The new platform is expected to help Force Motors’ network of over 200 dealerships, 70 authorised service centres, and 30 parts centres in India, along with distributors in more than 40 countries, operate with improved efficiency.
By using these tools, dealers and distributors will be better equipped to increase productivity, optimize customer engagement, and improve service quality at every customer touchpoint.
Also read:Â Viksit Workforce for a Viksit Bharat
Do Follow: The Mainstream formerly known as CIO News LinkedIn Account | The Mainstream formerly known as CIO News Facebook | The Mainstream formerly known as CIO News Youtube | The Mainstream formerly known as CIO News Twitter |The Mainstream formerly known as CIO News Whatsapp Channel | The Mainstream formerly known as CIO News Instagram
About us:
The Mainstream formerly known as CIO News is a premier platform dedicated to delivering latest news, updates, and insights from the tech industry. With its strong foundation of intellectual property and thought leadership, the platform is well-positioned to stay ahead of the curve and lead conversations about how technology shapes our world. From its early days as CIO News to its rebranding as The Mainstream on November 28, 2024, it has been expanding its global reach, targeting key markets in the Middle East & Africa, ASEAN, the USA, and the UK. The Mainstream is a vision to put technology at the center of every conversation, inspiring professionals and organizations to embrace the future of tech.
