Wishing Mr. Das Dasgupta greater responsibilities and exciting challenges in this impressive new chapter!
Das Dasgupta, PhD has joined McDonald’s as the Global Chief Data Analytics and AI Officer. In this role, he will lead the strategic vision, development, and execution of data and analytics initiatives across the enterprise, working closely with GBS, Technology, Markets, and Functions.
Before joining McDonald’s, Das served as Chief Data and Analytics Officer at Starbucks. There, he led enterprise-wide data-driven strategies, leveraging AI-powered platforms, KPI dashboards, and consumer insights. His leadership enhanced operational efficiency, improved supply chain performance, and strengthened customer engagement.
Earlier, Das was Chief Data and AI Officer at Publicis Groupe, where he established the “Data-At-The-Center” competency. This integrated consumer insights with advanced analytics, supporting marketing and media effectiveness across multiple markets.
In his prior roles at Viacom, as Global SVP and Head of Data Science and Digital Transformation, he spearheaded machine learning, AI, and robotic process automation initiatives, contributing to revenue growth and process optimization. He has also held key positions at Amazon, McKinsey and Company, and EY, building extensive expertise in digital transformation, advanced analytics, and strategic operations.
In addition to his corporate experience, Das has contributed to academia and thought leadership. He serves as an Adjunct Professor at USC Marshall School of Business, is an Editorial Board Member at CDO Magazine, and an Advisory Board Member at Harvard Business Review and Sounds of Saving.
Das Dasgupta’s appointment marks a significant step for McDonald’s in leveraging data and AI to drive enterprise-wide innovation, operational excellence, and enhanced customer experiences.
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