Strategic hire to scale go-to-market strategy and accelerate growth for leader in global sales tax automation
Anrok, the leading global sales tax solution for modern commerce, today announced the hire of Dan Burrill as the company’s first Chief Revenue Officer (CRO). In this role, Dan will lead Anrok’s go-to-market strategy and continue to scale the company’s revenue initiatives to support its accelerating growth.
Dan brings over 15 years of sales and business development experience to the role, including serving as VP for the West Region at Twilio. In his six years there, he played a pivotal role in establishing the company’s enterprise business from 5 to 1,000 Fortune 2000 customers. Before scaling his segment at Twilio from $3M to $100M of revenue, Dan launched the Box Austin office and grew the sales organization there from zero to 75 people.
“We’re thrilled to welcome Dan Burrill to Anrok’s leadership team at this inflection moment in Anrok’s journey,” said Michelle Valentine, Anrok CEO and co-founder. “Dan’s impressive track record of scaling revenue teams and driving growth across multiple successful technology companies makes him the perfect fit to lead our go-to-market efforts as we continue to expand our global footprint.”
Anrok has experienced tremendous growth, now managing compliance for $30 billion in customer revenue—a 4x increase from just one year ago. As CRO, Dan Burrill will be responsible for further accelerating this growth by enhancing Anrok’s go-to-market strategies, expanding the sales organization, building partnerships, and deepening customer relationships.
“For decades, businesses have struggled with the complexity and inefficiency of sales tax compliance,” said Dan Burrill. “What drew me to Anrok is their elegant and unified approach to solving this challenge. By automating compliance across borders, they’re not just saving companies time and resources—they’re giving them the confidence to grow without tax concerns holding them back. Throughout my career, I’ve been passionate about helping customers solve real problems all while building high-performing teams. I’m thrilled to be joining Anrok’s leadership team and tackle this massive opportunity in a market ripe for innovation.”
In addition to the new CRO position, Anrok plans to further invest in its San Francisco, New York, and Salt Lake City offices to meet growing demand for its global sales tax automation solutions.
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