Jim Trahanas has been named Chief Technology Officer (CTO) by Agrovision, a world leader in premium superfruits, to promote data-driven innovation and operational effectiveness throughout its growing worldwide presence.
With a wealth of engineering, analytics, and automation knowledge, Trahanas will concentrate on utilizing Agrovision’s vast data, incorporating predictive analytics, and developing digital infrastructure to improve supply chain predictability, operational agility, and customer experience.
“Technology is reshaping the fresh food category, and Agrovision is at the forefront of that transformation,” said Steve Magami, Co-founder and CEO of Agrovision. “As we scale our operations and expand our retail partnerships, Jim’s leadership in analytics and automation will allow us to continue delivering consistent, high-quality superfruits to customers everywhere. His expertise will be key in optimizing the end-to-end consumer experience—from harvest to store shelves—ensuring Agrovision remains a trusted leader in premium snacking.”
Trahanas was Associate Partner & CTO for the Chemicals & Agriculture business at McKinsey & Company before joining Agrovision.
“Agrovision has built an incredible foundation, integrating technology at every step to create a smarter, more responsive food system,” said Trahanas. “I’m excited to bring my experience, spanning multiple technology domains, to further scale Agrovision’s technical capabilities across predictive analytics, automation, and digital infrastructure. The potential to unlock new insights from our data and turn them into industry-leading innovations is immense, and I look forward to working with the team to accelerate this next phase of growth.”
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